Saturday, July 26, 2008

Bat Bucks

As of Saturday night, the new Batman film based on Friday estimates is rounding $261 million in domestic revenues. It's projected to break $300 million by day 10, since its release, which will mean more records set (the second Pirates of the Caribbean did it in 16 days). It'll easily round $400 million, apparently, which will make its total domestic box office revenues twice the first movie. Even some are speculating that it could beat Titanic. But I'll believe that when I see it. Titanic was an anomaly. It busted $600 million domestically, and no other movie has even broken $500 million. But TDK has strong repeat business and continues to consume the competition, so who knows. With so much Oscar buzz, it could stay alive into the fall perhaps. Maybe going deep into $500 million range isn't impossible.

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